One of my biggest pet-peeves is when someone says, “It’s not personal, it’s business.” It drives me crazy to hear people say this, and it makes me wonder, “Why am I here then?” I get the sentiment behind the statement, but it just isn’t true. All businesses started our personal so why the big rush to go mainstream and corporate? What’s the big rush to make everyone you’re working with a number and not a person?
With Four-Eyed Media, staying personal through business practices is one of my main goals. People who take the time to write and share their voices, their passions, their life with me is going to get a personal and working relationship with me. I can’t stress enough how important it is for me to be on a different level.
I understand business has to have some contingencies, but maintaining the essence of personal over the practice of business is important to me. If a person can be open and honest and put in the work, then I can too. At the end of the day, the business aspect will prosper but the person I am working will know that what they are doing is important to me, personally.